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Agency Glossary

Agency Glossary

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Agency Glossary



Authoring Applications

Authoring applications are programs that enable a user to create, modify and otherwise aid in the composing of websites, blogs, or other online sites. These applications offer a variety of uses such as web design, photo alterations, video editing, graphics design, and inegration of audiovisual components to a site. They include Acrobat, After Effects, Altercast, Cleaner, ColdFusion, Director, Dreamweaver, Final Cut Pro, Fireworks, Flash, Freehand, GoLive, Illustrator, InDesign, Lightwave 3D, Live Motion, Media 100i, Photoshop, Quicktime VR and others.

 
Agency Resources
MindComet TV
Testimonial Corporate Podcasts
7:57 - Flash Player format

Whiteboard Sessions
Ted Murphy details the five basic principles of corporate podcast marketing.



Testimonial Relationship Marketing
7:32 - Flash Player format

Whiteboard Sessions
Paul Lewis explains the differences between traditional and relationship marketing.

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